George Hirst
Scotland · FW · Ipswich Town · @george_hirst · 38,468 followers · Updated 20 August
George Hirst gained 2.5K Instagram followers during the FIFA World Cup 2026, peaking +421 on 13 June.
The story behind the spike
Follower growth is rarely random. Behind every spike is a story, a moment or a conversation that captured attention beyond the pitch. Explore the posts, performances and cultural moments driving the tournament's biggest social breakthroughs.
Follower gain
Followers all time
+2.5 K
Grew off the pitch
Match
No match in the spike window
Own
2 posts, 13.2 K engagement
Featured
Not featured in the spike window
→ Timing + reach attribution, not causation. “Featured by others” = tracked accounts only; fan/media pages and off-platform land in Unattributed.
Sources: match stats — ESPN · Man of the Match — Wikipedia/FIFA · followers — daily snapshots · Own & Featured — tracked-player posts (tags / mentions / collabs)
Key moments
The biggest single-day follower gains, and what drove each one.
14 June · +258 followers
- Match: An unused substitute in a 1–0 win over Haiti.
11 June · +37 followers
- Own posts: 1 post, 9.5K engagement.
24 June · +12 followers
- Match: An unused substitute in a 0–3 loss to Brazil.
Frequently asked
- How many Instagram followers does George Hirst have?
- As of 20 August, George Hirst has 38,468 Instagram followers.
- How much did George Hirst grow on Instagram during the World Cup 2026?
- George Hirst gained 2.5K Instagram followers during the FIFA World Cup 2026, from 36,006 to 38,468.
- When did George Hirst gain the most followers?
- George Hirst's biggest single-day gain was +421 followers on 13 June.
Other Scotland players
How we measure
social performance*
Traditional tournament rankings measure performance on the pitch. We wanted to understand performance in the feed. Our rankings track audience growth across Instagram, analysing how players gain attention throughout the tournament and identifying the moments driving that growth.
George Hirst is one of 1,200+ players Phainos tracked across the FIFA World Cup 2026. See how they rank in the full Breakthrough Ranking.
View the Breakthrough Report →*All figures are drawn from publicly visible Instagram and TikTok data, captured in daily snapshots. Follower counts can fluctuate as platforms remove inactive or flagged accounts, so daily figures may revise slightly. We don't access private metrics, paid reach, or platform-internal data. This is an independent analysis by Phainos and is not affiliated with FIFA, any federation, or any player.
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