Phainos
Ross Stewart

Ross Stewart

Scotland · FW · Southampton · @ross_stewart_96 · 25,589 followers · Updated 20 August

Ross Stewart gained 863 Instagram followers during the FIFA World Cup 2026, peaking +629 on 15 August.

The story behind the spike

Follower growth is rarely random. Behind every spike is a story, a moment or a conversation that captured attention beyond the pitch. Explore the posts, performances and cultural moments driving the tournament's biggest social breakthroughs.

Follower gain

Followers all time

+863

Grew off the pitch

Match

No match in the spike window

Own

No posts in the spike window

Featured

Not featured in the spike window

→ Timing + reach attribution, not causation. “Featured by others” = tracked accounts only; fan/media pages and off-platform land in Unattributed.

Sources: match stats — ESPN · Man of the Match — Wikipedia/FIFA · followers — daily snapshots · Own & Featured — tracked-player posts (tags / mentions / collabs)

Key moments

The biggest single-day follower gains, and what drove each one.

14 June · +38 followers

  • Match: An unused substitute in a 1–0 win over Haiti.

19 June · +0 followers

  • Match: Came off the bench in a 0–1 loss to Morocco.

24 June · −12 followers

  • Match: An unused substitute in a 0–3 loss to Brazil.

Frequently asked

How many Instagram followers does Ross Stewart have?
As of 20 August, Ross Stewart has 25,589 Instagram followers.
How much did Ross Stewart grow on Instagram during the World Cup 2026?
Ross Stewart gained 863 Instagram followers during the FIFA World Cup 2026, from 24,726 to 25,589.
When did Ross Stewart gain the most followers?
Ross Stewart's biggest single-day gain was +629 followers on 15 August.

Other Scotland players

How we measure
social performance*

Traditional tournament rankings measure performance on the pitch. We wanted to understand performance in the feed. Our rankings track audience growth across Instagram, analysing how players gain attention throughout the tournament and identifying the moments driving that growth.

Ross Stewart is one of 1,200+ players Phainos tracked across the FIFA World Cup 2026. See how they rank in the full Breakthrough Ranking.

View the Breakthrough Report →

*All figures are drawn from publicly visible Instagram and TikTok data, captured in daily snapshots. Follower counts can fluctuate as platforms remove inactive or flagged accounts, so daily figures may revise slightly. We don't access private metrics, paid reach, or platform-internal data. This is an independent analysis by Phainos and is not affiliated with FIFA, any federation, or any player.

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